Arek Dvornechcuck
Branding Expert
Hello, guys and gals! In this article, we're going to talk about the best nine iconic 3D logos, which have also evolved into smoother 2D versions.
I'm Arek Dvornechuck, a branding expert who performs in the logo design process, and I'll walk you through the awesome stories behind these logos.
So come with me and let's reflect and discover the facts behind these iconic 3D symbols!
Coming first on our list is a telecommunications company known for creating innovative designs and features in mobile technology, Sony Ericsson.
This logo was made from the merged letters "S" and "E", which are the initials of the company.
The logo embodied the brand's identity and modern approach.
But as digital mediums became widely known, Sony Ericsson recognized the need for simplicity.
The transition to a 2D logo retained the essence while embracing a more sleek design.
This evolution mirrors the brand's ability to stay relevant without losing its core values.
Providing the community with phenomenal films and movies, Warner Bros. Pictures is known for its production of films and entertainment content.
This logo shows a strong golden shield with the iconic "WB" monogram in the middle and then the company's name, which is circled around the shield.
The great logo was an embodiment of the power of the silver screen.
As times changed and digital platforms emerged, Warner Bros. adapted by modifying its design elements.
The shift to a 2D logo was consistent, retaining the essence of entertainment while embracing a more trending and versatile design.
This evolution is a testament to Warner Bros.'s ability to stay current while preserving its legacy.
Third on the list is a widely known technology company that is famous for its graphical user interface and wide range of software compatibility: Microsoft Windows.
This logo shows its diversity and innovation by using a flag-like symbol with four colors along with the company's name beneath it.
But the technology world waits for no one, and Microsoft recognized the potential of simplicity.
The iconic four-color window in 2D became a universal symbol of user-friendly computing.
The logo evolution mirrors the brand's journey from complex interfaces to spontaneous designs.
It serves as a reminder that even the biggest names in tech may value simplicity.
Giving us hero inspiration, DC Comics is known for its iconic superhero characters and comic book publications.
This logo shows the action of flipping a page, which is the letter "D" into C," which, when combined, is the company's name.
As storytelling evolved, so did the logo by using attractive elements.
The transition of dimension to a 2D design captured the essence of "less is more."
This change reflects the transformation of comic book narratives from illustrations to storytelling.
The logo's journey is a parallel to the evolution of DC's iconic characters, from the pages of comics to the big screen.
Providing us with the answers to our questions by just typing in the search bar, Google Chrome is known for its fast and user-friendly web browsing experience.
This logo is a sphere icon that symbolizes its continuity, and its multicolors symbolize its innovative approaches to digital technology.
But Google's approach to design is always about the user experience and making digital assets.
The shift to a flatter 2D version was a strategic choice, aligning with modern design trends and ensuring clarity in various applications.
This evolution reminds us that even the most advanced technology bows to the principle of user-centered design.
An event that shows the competition and unity of different nations, the Rio 2016 Olympics are known for their lively atmosphere, diverse athletes, and iconic sporting moments.
This logo combined the famous Olympic logo with the shape of the local landmark from the hosting nation, Sugarloaf Mountain, to represent the unification of the continents.
The logo radiated energy and camaraderie by using the right colors.
But as the Olympics continue to make people inspired, the logo transitioned into a 2D version.
This change captures the sense of unity in simpler lines, making people remember that simplicity can convey a strong message.
The logo's evolution reflects the timeless values of sportsmanship and global unity.
Seventh on the list is known for its high-speed internet and digital entertainment offerings, The Unitymedia.
This logo has interconnected shapes, mirroring the consistent integration of their services, along with the company's name beneath it.
As the digital world expands, they enhance their logo into a 2D design, optimizing it for various programs.
This shift shows the brand's personality in connecting dimensions – both in design and service.
It's a reminder that logos are reflections of a brand's ability to connect with its clients across different places.
Second to last is known for its telecommunications services, including mobile, landline, internet, and entertainment offerings, AT&T.
This logo is a globe that has complex white lines symbolizing connectivity across the world.
However, in a digital age recognizing simplicity, AT&T shifted to a 2D version.
This evolution shows how a logo can adapt without losing its core message.
The 2D design is proof of AT&T's ability to produce connections with its audience while embracing modern design trends.
One of the most popular social media platforms today, Instagram is known for its visually engaging interface and widespread popularity for photo and video sharing.
This logo of a Polaroid camera icon suggests that we can store our own collection of instant photos in our accounts and keep them as a record of our lives.
The original 3D camera logo represented its photography roots, but the transition to a colorful 2D icon captured its broader identity.
This transformation shows the application's evolution from a focus to a platform that keeps creating moments, molds identities, and connects people worldwide.
In conclusion, the journey from 3D to 2D logos is an interesting exploration of how companies adapt to changing times while retaining their core identities.
These evolutions project a brand's ability to embrace new design trends, platforms, and user preferences.
Whether it's about streamlining digital spaces or aligning with modern designs, these logo transitions showcase a industries' commitment to staying relevant and connecting with its audience.
Want to use your unique brand identity and imaginative style to build your own 3D logos to make your brand stand out? — Shoot me an email.
