Wingnut

A refined identity for a digital agency serving high-end interiors

  • Brand strategy
  • Visual identity
  • Motion
  • Web design

Wingnut Social is a digital marketing agency for interior designers and home brands. We elevated the identity for its high-end audience with a simplified wingnut symbol, a clean sans-serif wordmark, a refined color palette, and a flexible graphic system that positions the agency as a category expert.

Wingnut logo system
Wingnut business cards
Wingnut website design

A familiar symbol, simplified for a more elevated audience

The redesigned wingnut mark is paired with a clean sans-serif wordmark and a refined version of the original palette. Together they create a sharper, more contemporary identity without losing the character that made the agency recognizable.

Wingnut mobile website
Wingnut branded socks
Wingnut social media system
Wingnut video content on a laptop

Built to position Wingnut as the expert in its category

A flexible set of custom graphics carries the identity across digital content, presentations, merchandise, credentials, and the workplace while maintaining a sleek and consistent point of view.

Wingnut employee badge
Wingnut branded tote bag
Wingnut presentation deck
Wingnut branded shirt
Wingnut branded pins
"We had a terrific experience working with Arek on our logos and pitch deck. Highly recommended!"
Darla Powell

Darla Powell

Founder, Wingnut Social

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