
Wingnut
A refined identity for a digital agency serving high-end interiors
- Brand strategy
- Visual identity
- Motion
- Web design
Wingnut Social is a digital marketing agency for interior designers and home brands. We elevated the identity for its high-end audience with a simplified wingnut symbol, a clean sans-serif wordmark, a refined color palette, and a flexible graphic system that positions the agency as a category expert.



A familiar symbol, simplified for a more elevated audience
The redesigned wingnut mark is paired with a clean sans-serif wordmark and a refined version of the original palette. Together they create a sharper, more contemporary identity without losing the character that made the agency recognizable.




Built to position Wingnut as the expert in its category
A flexible set of custom graphics carries the identity across digital content, presentations, merchandise, credentials, and the workplace while maintaining a sleek and consistent point of view.





"We had a terrific experience working with Arek on our logos and pitch deck. Highly recommended!"

Darla Powell
Founder, Wingnut Social


Next project
Airport Executive
A sophisticated identity for a London chauffeur service built around discreet travel

Next project







