Brand Archetype Quiz

Take the quiz to discover what archetype is best for your brand.

Archetypes can be used for brand strategy development, including your brand personality, tone of voice, and overall brand identity. Take the quiz to find out what archetypal mix will work best for you.

Takes only 3 minutes
1
What do your customers desire the most?
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2
If your brand were a fictional character, who would it be?
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3
Which word best describes your brand?
Pick between 1 to 3 words.
1-3 choices only allowed.
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4
Which color resonates with your brand the most?
Pick only 1 color.
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5
Which quote represents your brand's philosophy?
Pick only 1 quote.
1-3 choices only allowed.
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6
Which of these brands is your North Star?
You can skip this question...
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7
What emotion do you want your customers to feel?
Pick between 1 to 3 emotions.
1-3 choices only allowed.
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8
What's your first and last name?
Name must be at least 1 character.
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9
Drop your email, to get the results.
Get the archetype recommendation delivered to your inbox.
Invalid email. Please use a "name@domain.com" pattern.
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Congrats!
We'll send you the results of this quiz plus a PDF with more information about recommended archetype(s).
Learn more about brand archetypes: 
https://www.ebaqdesign.com/brand-archetypes
Created by Arek Dvornechuck
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