Arek Dvornechcuck
Branding Expert
I'm a branding expert and graphic designer based in NY. I specialize in the development of brands: brand strategy, identity & web design. Need help with your project?—Get in touch
I'm a branding expert and graphic designer based in NY. I specialize in the development of brands: brand strategy, identity & web design. Need help with your project?—Get in touch
In this article, I share my thoughts and experiences with Adobe Firefly, a new AI-powered tool from Adobe that I recently had the chance to try out (beta version).
In this post, I'll go over this new AI generator: its features, how to get access to it, and then I will do a hands-on beta test.
PS. You can also consume this content in video form on my YouTube channel.
Before we start exploring this new tool, let me quickly explain what it is and how it works.
Adobe Firefly is for now only available in the beta version—it’s an Adobe’s AI-powered text to image generator.
It's similar to Midjourney or Dall-e, and it basically allows you to generate images from text prompts (text-to-image).
However, it will eventually transform into a family of creative generative AI models that will be available in all Adobe products.
What sets Adobe Firefly apart from other AI text-to-image generators is that it's going to be integrated into Adobe's apps, like Photoshop and Illustrator, making it incredibly convenient for both users and creatives to use.
Just imagine how much time you could save if you could almost instantly render the ideas from your mind just by using these AI tools and without having to manually start every single design from scratch.
Firefly is AI tool preparing to incorporate AI into popular Adobe apps allowing users and you to effortlessly explore and refine any idea fast and easy.
This new tool allows users to generate all kinds of art, including illustrations, digital art, and paintings (just as Midjourney or Dall-E).
Plus, there’s also a new extra tool called “Text Effects” which allow you to create designs inside characters and words—something that has never been seen before.
Besides that, there is a whole bunch of other new tools coming soon that will allow you to turn your sketches into a fully editable vector (awesome feature for logo designers!).
Additionally, there are other new features—for examples: for those who work on videos, which allow you to change the weather, mood, and atmosphere, and adjust colors and other settings of you videos.
Check out the full list of tools that are coming soon on the Firefly’s website (under “About” page).
Moreover, there are several other explorations in the pipeline as shown below, that we are excited about!
To get access to the public beta version of Adobe Firefly, you'll just need to sign up and request access (and you don’t need to be a paid subscriper!).
Just make sure you submit the form as soon as possible because the demand is huge and I had to wait over 3 days to get the confirmation email.
Once you get approved, then you’ll have to accept the terms and conditions (which describe some limitations) and voila!—you can start playing with Adobe Firefly.
For now, there are only two tools available to test in beta mode, but more are coming soon.
PS. Keep in mind that according to Adobe’s ToS you can't use AI art for commercial purposes just yet.
Once you've gained access to Adobe Firefly, you can just start generating your art by inputting your text prompt.
Here’s an example of me playing with the second tool—Text Effects:
When it comes to generating content to the text-to-image generator—just as with other similar tools, you will be provided with four image options to chose from.
Then you can change the aspect ratio of the image right in the sidebar, making it easy to generate images in many different styles, sizes and shapes.
Here’s an example of me playing with the text-to-image tool:
I tried this prompts:
A motorcyclist riding a Harley through the streets of NYC on a sunny day.
The generated images were quite impressive, and I even found one that looked almost like me, which was pretty cool!
There is a whole bunch of features in the sidebar that allows you to further manipulate that image to achieve the results you want.
You can change the style, technique, color tone, textures and much much more!
Adobe Firefly is a standalone web app and can only be accessed online—there is no downloadable version available.
The release date for the full version of Adobe Firefly has not been disclosed yet, as it is currently in beta stage.
Adobe Firefly is free to use as it is in beta, and there is no information available on the pricing for the full version.
Yes, Adobe Firefly is designed to be intuitive and user-friendly, making it easy to use.
Adobe Firefly uses AI generative technology and can be used to create a range of art styles, including realistic photographs, illustrations, and other graphics.
Overall, Adobe Firefly is an impressive tool with a lot of potential.
I like how easy it is to use because of the great UI and many tools available in the sidebar that are being applied as additional tags to your prompt.
Unlike with other AI art generators, you don’t have to rewrite your prompt every single time—just apply the new styles or features as tags and remove them anytime you want.
I'm excited to see how AI will get implemented into the Adobe CC and how it will improve our workflow as graphic designers.
