Trajan is extensively used in the film-making industry, especially it is known due to numerous Hollywood movie posters.
A symbolic existence in society, religion, law, and class characterizes the Trajan typeface.
The old-style serif typeface, Trajan was developed for the purpose of Adobe by Carol Twombly in 1989.
The font creator got her inspiration from Trajan’s Column where Roman square capitals were inscribed.
Trajan design was improved by numerals and punctuation, and bolder versions.
It's fascinating that Twombly`s ancient style interpretation gave the world a font family whose clarity and beauty ornament not only printed materials but is extensively used in digital design projects.
Take into account that Trajan was created for display in large sizes that's why pay special attention when you use it in print.
Known best for its characteristic narrow "f" in italics, this font type is widely used in books and printouts for its soft, easy on the eyes look.
The iconic Sabon font manages to be legible without having a monotonous look.
Sabon is an old-style serif typeface designed by the German-born typographer and designer Jan Tschichold who wanted to create a font with curves that keep readers engaged, but without straining the eyes.
A new take on the classical Roman font, it was designed in the early 1960s to be better fit for Linotype casting machines.
Since then, it has become a favorite of typographers, authors, and graphic designers alike for its smooth texture and pleasant serifs.
The gentle curves of the serifs help naturally guide the eyes from one letter to the next, and from word to word, and this is evident even more in the iconic italic styles.
This classic typeface is best for body text—a relatively faithful, organic book typeface strongly rooted in tradition
The robust design gives it a striking look that works well to capture attention both in print and in digital media.
It holds lots of potential for messaging power and brand recognition if matched with the right colors and images.
As long as it isn’t set such that the serifs touch, the typeface is highly legible even from a distance, and would work well as 3D signage too.
TheRockwellfont family by Monotype comes with 9 different styles featuring different variations of light, standard, bold, and condensed, and would be a versatile addition to any professional graphic designer’s collection.
This font was specifically designed for signage, and its careful consideration of legibility and recognition from various distances and angles makes it both highly functional and elegant.
Frutiger is an artful piece of modern craftsmanship offering both form and function.
Swiss designer Adrian Frutiger gave the name to the Frutiger font family he was commissioned to work on sign and directional system for the new Charles de Gaulle Airport in Paris.
When Adrian Frutiger was given the task in 1968, everyone assumed he would want to use his successful Univers font family, but instead he opted to create a new sans serif typeface better-suited for the project.
Frutigerhas come a long way and is now a popular choice for smaller-scale text in magazines and booklets as well.
Frutiger is known to be a “humanist” typeface since its characters are clear and readable.
The designers are attracted by the opportunity to make a small size text recognizable at a distance.
Many institutions around the world exploit the Frutiger font as an official typeface, such as universities, colleges, companies, organizations, signage programs in hospitals and airports.
The Frutigerfamily is described as being neither strictly geometric nor humanistic in construction; its forms are designed so that each individual character is quickly and easily recognized.
The family comes with 19 different styles of varying weight, spacing, and italics.
It explains why many designers worldwide adore using this font, and Erik Spiekermann named it "the best general typeface ever".
Finding the sweet spot of being technical by design without looking too primitive or boring, this font manages to provide pure lettering uninterrupted by additional decoration.
This barebones, minimalist look has allowed it to become a favorite for architecture and engineering books and magazines, as well as environmental graphic design for spatial text and museum wayfinding.
FF DINprovides advanced typographical support with features such as case-sensitive forms, fractions, super- and subscript characters, and stylistic alternates.
When used properly, this typeface can help deliver a bold, confident brand image whether it’s used in your logo, business cards, website, or newsletters.
For a long time FF DINwas considered as offical font of Germany.
Whether you like the simple style of modern fonts, or the ornamented look of some of the classic, elegant fonts, there’s no denying that these professional fonts are must-haves for professional designers.
Equipping yourself with the right fonts to create your designs allows you to unleash your creativity and mix and match to deliver quality work.
Every typeface will have its own style and intended vibe, and you’ll likely use many of the fonts on this list over time either in logo design, cover pages, websites, or more.
Now, at least when you encounter these situations you have a better idea of what the pros use, and hopefully this article helps you make an informed choice in your next design endeavor.
Using professional fonts can help make your brand appear credible and established.